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Hay fever in spring: what’s happening

If you’ve ever thought, “My hay fever is bad this year — and my face feels off too,” you’re not imagining it. Hay fever (allergic rhinitis), triggered by pollen, commonly causes sneezing, a runny or blocked nose, and itchy, watery eyes. In the UK, symptoms are often worse from late March through to September, particularly when pollen counts are high. Beyond these typical symptoms, high-pollen days can also leave the skin feeling tight, reactive and uncomfortable. Frequent cleansing, rubbing around the nose and eyes, and repeated SPF reapplication can disrupt the skin barrier, making it feel overworked and sensitive. The good news is that a gentle, sensitive-skin-focused routine can help keep your skin calm, hydrated and balanced throughout the season.

WHY SENSITIVE SKIN CARE MATTERS DURING HAY FEVER SEASON

During hay fever season, your skin isn’t just dealing with your usual routine — it’s also coping with increased exposure to pollen, frequent touching, and environmental stress.

Even if you don’t normally consider your skin “sensitive”, it can temporarily behave like it is. This is often due to a weakened skin barrier, which makes it easier for irritants to trigger redness, dryness and discomfort.

Using sensitive skin-friendly products helps reduce this stress, allowing your skin to stay calm and resilient even when pollen levels are high.

Key Benefits:

  • Supports the Skin Barrier: Helps maintain the skin’s natural defence against environmental irritants
  • Reduces Sensitivity: Minimises redness, tightness and discomfort during high-pollen days
  • Low-Irritation Formulas: Free from unnecessary harsh ingredients that may aggravate skin
  • Improves Overall Comfort: Keeps skin feeling balanced, hydrated and soothed
  • Suitable for Daily Use: Gentle enough to use consistently throughout allergy season

Recommended for Sensitive Skin During Hay Fever Season

Soothe and protect delicate skin with our gentle, hydrating formulas designed to support your skin's natural barrier during allergy season.

SHISEIDO IHADA Medicated Lotion (Rich) 180ml

SHISEIDO IHADA Medicated Lotion (Rich) 180ml

When skin feels reactive, keep your routine simple. A lightweight, calming lotion step can help skin feel less tight. SHISEIDO IHADA Medicated Lotion (Rich) is a comforting option for dry, sensitive-feeling skin.

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SHISEIDO Aqualabel Multi Aqua Balm 100g

SHISEIDO Aqualabel Multi Aqua Balm 100g

If the sides of your nose are sore from tissues (we’ve all been there), focus on targeted hydration. A gel‑balm like SHISEIDO Aqualabel Multi Aqua Balm is handy for dry areas that need extra cushioning.

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SHISEIDO IHADA Face Protect Tone-up UV Milk SPF50+ PA+++ 30 ml

SHISEIDO IHADA Face Protect Tone-up UV Milk SPF50+ PA+++ 30 ml

Spring sunshine can be deceptively strong, and outdoor time often means more pollen contact too. Pick an SPF you’ll actually wear every day. IHADA Face Protect Tone‑up UV Milk SPF50+ PA+++ is a sunscreen milk that also works as a make‑up base, making it easy to build into your morning routine.

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MANDOM Barrier Repair Barrier Repair Facial Mask Smooth

MANDOM Barrier Repair Barrier Repair Facial Mask Smooth

When skin looks stressed, a hydrated mask moment can help you feel instantly more comfortable. MANDOM Barrier Repair Facial Mask Smooth is a great option for an at‑home, 10–20 minute “calm-down” session.

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A FINAL TIP

Check the UK pollen forecast before heading outdoors, and keep your routine simple and consistent.

When your skin barrier is supported, your skin is far less likely to feel overwhelmed — even during peak hay fever season.